Date of Award

2011-01-01

Degree Name

Master of Arts

Department

Communication

Advisor(s)

Sarah E. Ryan

Abstract

Organizational culture research has been steadily growing during the last two decades, and has become an essential component for assessing an organization's capacity to adapt and survive. Discovering the underlying assumptions within an organization offers a more accurate insight on how its members perceive, think, and feel about the environment they work in, thus providing the opportunity of assessing the group's cohesiveness and culture strength. This study was designed to establish an initial assessment of an organization within a university setting, and to provide insight to its membership sense of identification. The study reflects the analysis of different information made available through visible artifacts, as well as perceptions from its members via a self-identification questionnaire.

Language

en

Provenance

Received from ProQuest

File Size

67 pages

File Format

application/pdf

Rights Holder

Didier Hernandez

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